Thursday, June 4, 2020
Apple CEO Tim Cook on George Floyd’s Death: We Must Aim Far Higher Than a ‘Normal’ Future
Apple CEO Tim Cook today shared an open letter addressing the death of George Floyd while in police custody last month, referring to the “senseless killing” as “shocking and tragic proof that we must aim far higher than a ‘normal’ future.” The letter is similar to a memo that Cook shared with Apple employees last week, but it adds a few actions that Apple remains committed to, including pushing 
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