Sunday, November 3, 2019
Ad Data Points to Apple’s ‘Slow Roll’ Promotion of Apple TV+
Following Friday’s launch of Apple TV+, new data on Apple’s television and online advertising spend reveals that the company is taking a “slow-roll” approach in promoting the new streaming service (via The New York Times). According to data gathered by iSpot.TV, Apple spent $14.9 million on television commercials Apple TV+ in the month of September, compared to $28.6 million on ads promoting 
Subscribe to:
Post Comments (Atom)
Popular Posts
-
Threat actors are exploiting ProxyLogon and ProxyShell exploits in unpatched Microsoft Exchange Servers as part of an ongoing spam campaign
-
You might not need to panic. BroadSoft tells Gizmodo that it locked down its Amazon data (Charter says it was taken down) and hasn’t seen ev...
-
The connection between the Apple Watch and an iPhone is the core of Apple’s wearable experience, and for the first time, the company gave th...
No comments:
Post a Comment