Friday, October 11, 2019
Apester unveils a new Story Strip format for online publishers – TechCrunch
Apester, which helps digital publishers add interactivity to their content, is rolling out a new format called the Story Strip. CEO and co-founder Moti Cohen told me that the Story Strip is modeled on the Story format popularized by Snapchat and Instagram — a format that he praised for being one of the few content types that’s truly “tailored to the mobile experience,” offering a fast, 
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