Thursday, July 18, 2019
Trade-In Survey Claims iPhone Loyalty Down to 8-Year Low
iPhone loyalty has hit its lowest level since 2011 and Samsung has been the main benefactor, claims a new survey conducted by trade-in service BankMyCell. The survey, cited by CNET, tracked 38,000 people who had traded in iPhones since October 2018 and found that 73 percent upgraded to a later model. The finding suggests iPhone retention rate is down 15.2 percent when compared with data from 
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