Thursday, October 4, 2018
Apple Earns Top Spot as World’s Most Valuable Brand for Sixth Consecutive Year
Apple remained the world’s most valuable brand this year, according to Interbrand’s Best Global Brands Report for 2018. With its position at the #1 spot again, Apple has topped Interbrand’s annual rankings for the sixth consecutive year. Apple’s brand value grew by about 15 percent and increased to $214.5 billion, up from $184.1 billion in 2017. Apple beat out Google ($155.5 billion), Amazon ($
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