Wednesday, October 25, 2017
UK watchdog calls out unlabelled Snapchat ads for the first time
The ASA received complaints about the June 20th Snapchat Story of Marnie Simpson, of Geordie Shore and Celebrity Big Brother fame. In one update, the TV personality promoted a 50-percent off sale for Diamond Whites tooth polish. The company argued Simpson had been a brand ambassador for many years, and thus the commercial relationship was well established. Despite the post obviously being
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