Thursday, October 19, 2017

Snaps raises $6M to expand its marketing platform for messaging apps

Snaps has raised $6 million in Series A funding for what it calls its Conversational Marketing Cloud. By that, it’s referring to a suite of tools that allows businesses to promote themselves through messaging. CEO Christian Brucculeri said Snaps is differentiated by its “write once and deploy everywhere approach,” allowing marketers to build things like chatbots and emoji keyboards that work

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