Wednesday, September 27, 2017
Apple and Google are still the most valuable global brands, according to Interbrand
Tech companies continue to dominate the Best Global Brands list created by Interbrand. The brand consultancy has been releasing the list annually since 2000, and it says the rankings are based on a combination of the financial performance of the brand’s products and services, the brand’s influence on consumer choice and its ability to command a premium price or profits. With the new ranking, 
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