Tuesday, July 25, 2017

Nielsen counts live Hulu and YouTube TV streams for its ratings

Nielsen has a separate digital ratings system, where it tracks what we’re watching (and how we’re watching it) on Netflix, Amazon Video and other streaming services. The noteworthy aspect here is that Nielsen is adding what’s watched on Hulu’s new live TV service and YouTube TV to its C3 and C7 ratings — time-shifted ratings of viewership three and seven days beyond airing that networks use to

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